X

The Wax-Preneur

SEO is Way Easier Than You Think – Here’s Why

A lot of business owners are still really intimidated by SEO and the general difficulty of it. They just don’t understand all of the technical mumbo-jumbo and they also don’t have the time to devote to it either. The truth is that SEO is now no longer difficult. It’s really easy and if you have the right mentality and the right commitment then there is […]
Read More

Time Management Tips For Project Managers

There are three important factors that come together when determining the success of a project. These are, of course, quality, budget, and time. In this post, we are going to deal with the latter. After all, time management is one of the most difficult things that for any project manager, especially when scope creep kicks in and things go wrong during the project lifecycle. After […]
Read More

Top Tips for Boosting Business Credibility

One of the most wonderful things about the modern world is that it’s now possible for more people than ever to create their own business without the kinds of resources that had previously been essential. All you really need is a computer, a great idea, and the drive to make it into a reality. However, that can be something of a double-edged sword. For a […]
Read More

How To Make Your Website Transactions Seamless

In the world of business and marketing, there always has to be a two-way relationship. To find success, you’ll want to rely heavily on your marketing tactics to get you results. When you’re looking to market in the B2B sector, this intensifies. More often than not, you have to ensure that your integration is flawless and that you’re focusing quite heavily on relationships. However, when […]
Read More

Creating A Marketing Rich Environment Where Your Employees Can Thrive

Brand and business ambassadors aren’t always that easy to come by. The market is a heavily saturated place, and with more consumers turning to digital means to get what they want, they can be as picky and fickle as they want. You’ll already be aware of how crucial your marketing is, and how an ambassador for your company will spread the word about your business […]
Read More

Advantages and Disadvantages of Hiring a Marketing Agency

Can a marketing agency help you create the best strategy? Flickr Most small business entrepreneurs are encouraged to work with marketing agencies nowadays. It’s seen as a smart way of investing your money as you should come out with a great strategy that works. Of course, there are many new entrepreneurs with small budgets who may wonder if it’s worth spending their money. So, for […]
Read More

Common Writing Errors can Ruin Your Marketing Strategy

The content you write on social media, email and other day-to-day messaging channels is extremely powerful. But common writing errors often lead a bad impression, permanently. As they say, the pen is more powerful than the sword. If your content is good it will have a long-lasting effect and your readers will start believing what you say. For the content to be impactful it has […]
Read More

B2B Digital Transformation – A Primer for 2018

B2B digital transformation demands a lot of businesses. Rapidly evolving technology has forced companies to adapt quickly without always knowing the outcomes. For B2B marketers and new entrepreneurs, it’s important to understand not only the definition of terms like IoT and blockchain. We need to understand how they may impact businesses in the near future.  G2 Crowd, the world’s largest B2B software and services review site, has […]
Read More