Content Marketing Services
The Content Marketing Institute defines content marketing as follows:
“Content marketing is a marketing technique that creates and distributes relevant and valuable content to attract, acquire an engage a clearly defined and understood target audience with the objective of driving profitable customer action.”
Creating, curating and distributing content accelerates inbound lead generation, raises brand awareness, provides credibility for a brand or individual, and increases the chances for traditional press coverage as well. Wax Marketing has provided content marketing services to organizations for years.